Improved Store Functionality
Peter Bell • September 7, 2021

With so many people moving to online sales these days, offering an easy-to-use, quick-loading eCommerce solution is more important than ever before. The improved store makes this possible with faster performance and improved SEO. It’s available in new sites, and if you add a store to an existing website here on Avanty PLC.

What do you get with the improved store?

The improved store is made up of separate pages: Homepage, Category, Product and Checkout & Cart. These pages are connected to each other, and to the data, and accessible via the eCommerce panel.

With these new pages, you get: 

  • More design flexibility: Fully customisable homepage, and the ability to add Avanty widgets to Product/Category pages.
  • Improved SEO capabilities: In the past, URLs contained both product/category name and ID. Now, the URL displays only the product/category name, for improved SEO. 
  • Better performance: The new Store Homepage loads quickly, for a better shopping experience. 
  • Data accuracy: All store pages are connected to the Store Catalog, so when the store is updated, the site updates too. Winner, winner!

How do you get the improved store?

The next time you add a new store to a website, you’ll have the improved store there. It’s also part of three new eCommerce templates we have on Avanty: Bakery, Blank Store and Digital Store. Check it out and have fun with it!

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